The visionary glimpse of what EcoStar is today began in the early 1970s with the development of the formulation for Starloy (Staroba Alloy). This base formula of recycled rubber and plastic is the foundation for the injection-molded roofing tiles that have become the leader in the synthetic roofing industry today.
The first Starloy tiles were compounded and molded by Staroba Plastics in 1993 working in conjunction with roofing contractors. The first synthetic slate tiles were sold in the U.S. in 1996 with the Staroba family launching EcoStar Inc. nationwide in 1998.
In 2001, Carlisle SynTec Incorporated purchased the sales and marketing portion of EcoStar, eventually establishing it as part of Carlisle Residential. Now in 2010, the Staroba family brings all parts of the business – manufacturing, sales and marketing – home to Holland, NY as EcoStar LLC.
In addition to its history of manufacturing, EcoStar LLC has strong sales and marketing leadership who have been with the brand since 1998. EcoStar LLC continues to lead the market with their recycled slate and shake roofing tiles. Its well-known base of manufacturer’s representatives and distributors has been instrumental in the success of the product since its inception.
It is these exceptional roofing materials and specifications, a continued commitment to the environment and long-term relationship-based partnerships that will launch the new LLC as EcoStar is welcomed home.